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 SEO Mistakes to Avoid Search engine optimization, or SEO, helps build a brand's online visibility. It makes a business an authority in the digital space. Nevertheless, if you're new to SEO, or have limited experience in the field, you can make mistakes. Listed below are three common local SEO mistakes that you should avoid. Read on for more. To avoid making any of these mistakes, keep reading! In this article, we'll explain why these mistakes are so detrimental to local SEO, and how you can fix them. Avoiding keyword stuffing in local SEO It is important to use secondary keywords that are related to the main keywords. This is important to avoid keyword stuffing, which Google penalizes in its algorithm updates. Google has made changes to its search algorithm since 2004 in an effort to combat black hat techniques. The lower your rankings on Google, the less likely your customers will find you. So, when using secondary keywords, they are closely related to your primary keywor...

Tips For Promoting Your Local Business On Instagram When promoting your local business using Instagram, you should follow certain guidelines to make your posts more relevant and attractive to your audience. Keep in mind that pictures should be high quality, because low-quality pictures leave a negative impression of your products. Additionally, geotagging is essential for local businesses. Geotagging is a way of tagging your location in the photos that you post, so that your audience can easily find your posts in their local area. Hashtags Hashtags for promoting your local business are a great way to attract customers within your geographical location. Think of hashtags as long-tail keywords that describe your business's area of operation. You can use third-party tools to determine which phrases users are likely to type into a search engine to find your local business. Once you have a list of relevant hashtags, it is time to optimize your Instagram posts for these hashtags. When ch...